Darling Square X SMASH!
2023
Art Installation
Category:
Project Management
Art Installation
Client:
Lend Lease
Collaborated with Lendlease to design an anime-inspired installation for their Darling Square facility. A team of three graphic designers and I executed the concept within a 4-week timeframe, from inception to delivery.
MY ROLE
My role involved managing the production and development of the photobooth lightbox designs, orchestrating the approval process with the client and ensuring the physical delivery of the installation.
OUTCOME
The art installation successfully extended SMASH!'s impact beyond the venue, drawing foot traffic to local food businesses. The chosen lightbox design was installed at the heart of Darling Square on June 6, 2023, just before the convention weekend.
