VOLUNTEERING EXPERIENCE
SYDNEY MANGA AND ANIME CONVENTION
SMASH! (Sydney Manga and Anime Show) is Australia's largest dedicated Japanese pop culture convention. It brings together artists, creators and fans for a stimulating and jam-packed experience. Boasting high-caliber guests, engaging activities (including cosplay, panels, games and a vibrant vendors and artist market), SMASH! provides fans unique experiences and a chance to celebrate their fandom in a welcoming social environment.
ROLE
2023 - PRESENT Creative Director | SMASH Inc, Sydney, Australia
As creative director at SMASH! I oversee the creation of all visual collateral, including branding, mascot design, development and maintenance of style guides, social media assets, 2D, 3D and motion graphics, as well as photography and videography.
My responsibilities involve leading a team of 35 artists across 9 distinct disciplines (Illustration, graphic design, motion design, video editing, photography, videography, UX/UI design, 3D art and animation.)
Main Responsibilities include:
Establish and uphold a regular schedule, disseminate essential information to the team and manage any schedule changes.
Collaborate across departments to meet agreed deadlines, communicate discrepancies and ensure compliance with legal obligations.
Evaluate the annual budget, formulate project launch plans, identify and communicate project risks to Directors.
Lead the hiring process for creative staff.
Manage resources and supervise the production of all signage, print, and digital collateral materials for the convention.
Offer support for on-the-day photography and videography staff.
